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Curated Collection Of The Best Interviews From Business Writers Radio

2017 Business Writers Conference

BWR Conference


Business Writers Radio was at the 2nd Annual 2017 Business Writers Conference in Birmingham, AL. The Business Writers Conference has experts in business book publishing to show you the practices, tools, and connections you need to have success publishing books about your expertise and experience.


Tim Brock / The Institute 4 Worthy Performance
CEO and Founder



Angel Carlton / Power Up People
Human Development Specialist



Dottie DeHart / DeHart & Company



David Hahn / Media Connect
Senior Partner



Tanya Hall / Greenleaf Book Group



Sharon Lovoy / Lovoy’s Team Works



Scott Mautz / Profound Performance, LLC



Andrew Mueller / LID Publishing
Business Development Manager



Kevin Oakes / Institute for Corporate Productivity



Jack B. Rochester / Business Book Ghostwriters



Lana Guess Thompson / Lana Guess Thompson, PHR
Human Resources Consultant, Trainer, Coach



Dr. Sonali Wagle / Exponential Advisory
ROI Specialist and Consultant



Karl Weber / Karl Weber Literary



Foster Williams / FCW, LLC
Organizational Turnaround Specialist



Kevin Yates / Kevin M. Yates
Talent Development Expert



Lee Yount / Glenwood




Willy Steiner with Executive Coaching Concepts

Willy Steiner / Executive Coaching Concepts

willy-steinerWilly Steiner has been an executive leadership coach for 20 years, serving senior leaders on three continents in a wide variety of businesses. His goal is to help leaders get better results – by becoming better leaders. Willy has a wealth of experience as a coach, business owner and corporate executive. He provides the right tools and perspectives from his rich resources to help you with your issues. The right tools – at the right time. He will make you your own best coach.

Previously, Willy held senior corporate leadership positions at GE, RCA and Galileo International. He led various management and executive leadership programs at both GE and RCA, and has also taught Organization Behavior and Leadership at the Graduate school level. He also owned Steiner Enterprises, a wholesale distributor operation that sold in several Midwestern states. Willy writes a bi-monthly leadership post on his website that you can find here.

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Jeff Herman with The Jeff Herman Agency


Jeff Herman / The Jeff Herman Agency
Literary Agent

Jeff HermanJeff Herman opened his literary agency in the mid-1980s while in his mid-20s. He has made nearly one-thousand book deals, including many bestsellers. His own books include JEFF HERMAN’S GUIDE TO PUBLISHERS, EDITORS & LITERARY AGENTS (more than 500,000 copies sold), and WRITE THE PERFECT BOOK PROPOSAL (coauthored with Deborah Herman). He has presented hundreds of workshops about writing and publishing, and has been interviewed for dozens of publications and programs.

Shortly after graduating from Syracuse University, Herman was riding the subway on a hot summer day when he spotted an ad stating: “I found my job in The New York Times.” He promptly bought a copy and answered some Help-Wanted ads. A few days later he was summoned for an interview with the Publicity Director at an independent publishing house, and was hired on the spot as her assistant for $200 a week (1981). Showering, shaving, wearing a suit, saying little and promising to show up were the clinchers.

The publicity department comprised of Herman and his boss, who took her summer vacation his first week on the job. He was left “in charge” though he knew nothing about publicity, publishing or how an office functioned. But he was a quick study and soon helped make WHEN BAD THINGS HAPPEN TO GOOD PEOPLE a massive bestseller.

In time, Herman followed the money into corporate marketing, where he worked on various product promotion campaigns for Nabisco, AT&T, and many other large and small brands. But books were his passion and calling.

Today, Jeff Herman is an exceptionally successful veteran literary agent, entrepreneur and author. His areas of editorial expertise include popular business, spirituality, and most other areas of nonfiction. “If I feel I can sell it, I’ll represent it”, says Herman.


Best Selling Author Scott Mautz — Make It Matter


Scott Mautz / Profound Performance, LLC

Scott-Mautz1Scott Mautz is an award-winning keynote speaker, and the author of the best-selling “Make It Matter: How Managers Can Motivate by Creating Meaning” – a book that’s received many accolades including “The 2106 Leadership Book of the Year – First Runner Up” and a “Best 30 Book of 2015”.

Scott’s expertise and credibility as a top-notch keynoter and author are born from his background:

Scott’s also the CEO of Profound Performance LLC, a keynote and training company that helps you Work, Lead, & Live Fulfilled.

He’s a Procter & Gamble veteran who successfully ran several of the company’s largest multi-billion dollar businesses, including their single largest, a $3 billion-dollar division, all while transforming organizational health scores along the way.

Scott is an Adjunct Professor at Indiana University where he teaches others-oriented leadership and the secret to sustaining motivation.

He’s been named a “CEO Thought-leader” by The Chief Executives Guild and a “Top 50 Leadership Innovator” by Inc. Magazine, where he also writes a weekly column for the national publication.

He’s appeared in Harvard Business Review, Entrepreneur, and many other national publications and podcasts.

Scott lives in Cincinnati, Ohio with his wife and daughter who is growing up too fast.

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Brandon Wright with Wright Stuff Radio

Brandon Wright / Wright Stuff Radio

Brandon WrightBrandon has been self-employed since he was 5 years old. His first business was raising turkeys to sell for Thanksgiving. His parents helped to finance the operation while he did the work. During his early years growing up in northern Vermont, Brandon had several seasonal business ventures and jobs. Brandon also loved logging which prompted him to obtain a degree in Forest Technology from Paul Smith’s College in upstate New York.

While on a road trip with his buddy Abe, they both ended up in Boise Idaho. After working a few jobs, and a little convincing from a customer, Brandon opened UltraClean. He started the company the first week of January, which was the worst time to start a cleaning business. To complicate matters further, he had only his last paycheck of $472 and no equipment. Brandon asked every bank he could find about financing equipment, and they all said no. He was lucky enough to find another company that was calling it quits and he assumed their debt, at a cost of course. From that day on Brandon has continued to grow his business and reputation, and to build a brand that stands strong as the premier go-to cleaning and water damage repair company in the Boise area. It hasn’t been easy for him, and at several points throughout his career it almost seemed like it wasn’t going to work.

During those tough times, Brandon had a few things that kept him moving forward. His network of friends, mentors, and a solid family carried him through tough times. Of course, hard work, perseverance, and dedication has played a major role in his longevity in business. The lessons Brandon has learned over the years are shared with those he can help, as he continues to grow through his own success and failures.

Now, after 18 years of business, Brandon has dialed in a winning formula and sold his restoration business above the valuation price. He created a simple business model that requires a small number of people to run the company while still making money, and is able to take off 8 weeks a year. With the many personal achievements and awards Brandon has won, what matters most is what the company has become.

His company has a very unique business model, with over two million dollars in revenue, without any insurance programs (which is very rare in the industry), he built a culture that is strong, with engaged and happy employees that desire to work there. The company in total grossed over $2.1 million with a net profit of 21% in 2015. This business model has allowed him to become a specialist in his area.

Brandon has authored three books, hosts a weekly radio show for small business, and created the SmokeOut Networking Group. The SmokeOut is a popular monthly networking event that is held in a warehouse with smoked foods, and helps small businesses and contractors with coaching and consulting. Brandon has made a name for himself with a purpose-driven business that has helped improve his community in the Boise area.

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Fauzia Burke with FSB Associates


Fauzia Burke / FSB Associates
Founder and President

Fauzia BurkeFauzia Burke is the Founder and President of FSB Associates, an online publicity and marketing firm specializing in creating awareness for books and authors.

She’s the author of Online Marketing for Busy Authors. A nationally recognized speaker and online branding expert, Fauzia writes for Huffington Post, and MindBodyGreen.

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Michelle Mazur with Communication Rebel


Michelle Mazur / Communication Rebel

Dr. Michelle Mazur is the CEO of Communication Rebel where she helps speakers and entrepreneurs make a bigger impact with their signature talk while building a business on their own terms.

Her Ph.D. is in Communication (so she KNOWS how people process messages and what gets them to a yes) and she has 29 years of speaking experience.

After working with her, clients have gone on to book $10,000 speaking gigs, become international speakers (they even speak in front of First Ladies!), and negotiate their highest speaking fees ever!

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Author and Social Media Instructor Mindy Halleck with Literary Liaisons


Mindy Halleck / Literary Liaisons
Author and Social Media Instructor

Mindy Halleck is an award winning fiction writer, novelist, and social media and writing instructor. In 2014, after many years as a non-fiction author she released her debut novel, Return To Sender, a literary thriller set on the Oregon Coast in the 1950’s. Halleck also blogs at Literary Liaisons and is an active member of the Pacific Northwest writing community. In addition to being a writer, Halleck is a happily married, globe-trotting beachcomber and three-time cancer survivor.

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Best-Selling Author and Entrepreneur Klyn Elsbury


Klyn Elsbury / I AM _: The Untold Story of Success
Best-Selling Author & Entrepreneur


Klyn ElsburyIn 2014, after being forced to quit her professional recruiting career due to excessive hospitalizations from complications of Cystic Fibrosis, Klyn Elsbury was confined to a wheelchair with her lung function plummeting below 40%. It was after a two-week hospital stay (just one of 5 that year) she set off on a six week road trip across the United States to visit friends and family she wasn’t sure she would live to see again. I AM _: The Untold Story of Success is a blend of raw emotion and inspiring wisdom. It draws a parallel between what it means to live as if every day is your last and what it means to create a highly impactful legacy through entrepreneurship and athleticism.

Through gripping interviews with influential entrepreneurs and athletes such as Boomer Esiason, Sharon Lechter, the co-founder of Netflix, and many others; the reader is taken on a journey of what success is, what success is not, and how you can live a powerful life while creating change in the world. She has since regained 30% of her lungs and currently lives in California with the love of her life. Together, they are the co-owners of Landmark Makers, a recruiting services firm dedicated to high-growth companies that offer workshops and recruitment services nationwide. Her story has been featured in numerous publications including Manifest Station, Zumba blog, and she has appeared on several shows including KPBS, NPR, Connected Women of Influence, and NBC Nightly News with Lester Holt. She is a nationally recognized speaker who will be presenting for the Entrepreneurs’ Organization at Alchemy in 2017.

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How To Kickstart Your Book Featuring Jack Phillips

Jack Phillips
In today’s episode, Jack Phillips shares a wealth of information on Kickstarting your book — and exactly what to expect from the upcoming Second Annual Business Writers Conference held at the Renaissance Birmingham Ross Bridge Golf Resort & Spa in Birmingham, Alabama (April 19-21, 2017).

Download The Conference Brochure

Learn About The Pre-Conference Boot Camp


Jack Phillips HeadshotJack J. Phillips, Ph.D., Chairman of ROI Institute, Inc. the leading provider of services for measurement, evaluation, metrics, and analytics. He is the developer of the ROI Methodology, the most used evaluation system in the world. A world-renowned expert on measurement and evaluation, Phillips provides consulting services for more than half of the Fortune 100 companies and workshops for major conference providers worldwide. A former bank president, Phillips has served as head of HR for three organizations, including a Fortune 500 company for eight years and has over 27 years of corporate experience in the aerospace, banking, construction, metals, and textile industries. Author of the first book on training evaluation in the United States in 1983, Phillips has authored or edited more than 75 books in evaluation, metrics, and analytics. His work has been featured in the Wall Street Journal, Bloomberg Businessweek, Fortune, and on CNN.